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Senior Research Analyst

Employer
Ogilvy
Location
Gramercy Park and Murray Hill, New York
Closing date
Dec 8, 2021

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Position Type
Research Scientist / Analyst
Hours
Full Time
Organization Type
Business
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Ogilvy's Research & Intelligence (R&I) team is seeking a research professional to fill the Senior Research Analyst role. Our ideal candidate has approximately three to five years of experience with client relations, project management skills, is extremely detail oriented, and committed to high level of quality with the ability to play a primary, independent implementation role in our research work.

The Senior Research Analyst will have a deep understanding of primary research but will focus on qualitative methodologies (in-person/online focus groups, in-depth interviews, bulletin boards, digital and observational ethnographies, etc.). They will have a basic understanding of quantitative methodologies as well as searching, analyzing, and summarizing secondary research. The Senior Research Analyst will collaborate with multiple members of the R&I team as well as account and client teams at all levels.

  • Meet with Ogilvy teams and clients to understand their needs and apply knowledge of qualitative research techniques to design and conduct research studies.
  • Partner with others in R&I on the following:
    • Develop research plans through understanding, assessing, and documenting stated client business objectives
    • Schedule sessions
    • Develop participant screeners
    • Create discussion guides
    • Review recruitment grids
    • Manage vendors and clients
    • Moderate sessions (e.g., interviews, focus groups, bulletin boards, ethnographies)
    • Analyze transcripts and quantitative data, if applicable
    • Implements quality control checks for documents along the research process (e.g., review of documents for accuracy/data checking, grammar, addressing key research questions/objectives, etc.)Develop detailed reports including key insights and strategic recommendations in a clear and compelling manner
  • Consults with account teams to deploy appropriate research approaches for strategy, creative, content development, and media needs (based on timing, budget and audience specifications)
  • Effectively communicates implications of business strategy on project decisions
  • Work with Ogilvy teams and clients across marketing disciplines (e.g., public relations, advertising, etc.) and a wide variety of industries, categories, and topics
  • Creatively problem-solves and knows when to escalate potential problems
  • Ability to adapt to changes in study schedule and scope
  • Acts as key collaborator with junior members of the account, analytics, client, creative, and strategy teams
  • Aids in the financial management of projects (POs, invoices, etc.)
  • Monitors critical project hand-offs
  • Responsible for weekly/monthly project status reports
  • Ensuring primary deliverable/deadline calendar is up to date
  • Sets up meetings, includes the correct people and provides accurate agendas and precise, actionable meeting notes

  • Bachelor's degree or higher in related field (marketing, social sciences like sociology, psychology, anthropology, etc.)
  • 3 to 5 years related experience with established track record including experience working autonomously
  • Multi-tasker to manage multiple projects at any given time
  • Strong project management, people management and business development skills
  • Analytical skills with the ability to distill vast amounts of information into digestible concepts and demonstrate strategic and intelligent thinking
  • Experience presenting information both verbally and in writing
  • Solid business writing skills
  • Experience with PowerPoint, Keynote, Word, Excel ideal


Would love it if:
  • Insatiably curious, a lifelong learner - an unorthodox and creative thinker
  • Authentically passionate about great work, teamwork and our business
  • Diplomatic and empathetic
  • Sense of humor
  • Relationships with/knowledge of diverse research vendors is an added plus but not necessary
  • Agency or vendor experience
  • Experience with online qualitative platforms (e.g., HatchTank, Indeemo, etc.)
  • Experience with secondary research sources (e.g., Simmons, Euromonitor, Factiva, etc.)
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