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Consumer Insights Manager

Employer
Cameron Craig Group
Location
Boston, Massachusetts
Closing date
Oct 29, 2021

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Position Type
Research Scientist / Analyst
Hours
Full Time
Organization Type
Business
Our client has a culture that is authentic and built upon an inclusive environment. This highly visible opportunity is within Marketing, Sales, R&D with a strategic seat at the table where you can impact decision making.

The role:

* Focus will be on innovation

* Simplify complex methods and data

* Emphasis on storytelling

* Leverage leading edge research techniques

* Enhance the knowledge of the consumer, identify category and consumer trends

* Work with qualitative and quantitative research, as well as secondary and syndicated data sources

* Lead projects with internal clients and external resources to design studies, manage execution, analyze data and drive insights to guide marketplace solutions

We are looking for someone who:

* Is a problem Solver with analytical capability and creativity.

* Understands the needs of the customer and consumer by using technology, data and insights.

* Makes decisions that positively impact the current and future state of the business.

* Works relentlessly to overachieve, anticipate obstacles, and creates plans to overcome them.

* Sets stretch goals and plans to achieve them.

* Is curious and knowledgeable on how consumers make decisions, especially for new products.

* Keeps an eye on new trends and are willing to try something new.

* Develops meaningful relationships and collaborates across departments.

* Engages in healthy dialogue and makes decisions

Who you are:

* Well versed in the Consumer Insights industry with what partners have to offer.

* Able to synthesize data from disparate sources.

* Have extensive knowledge in quantitative and qualitative techniques and new product development.

* Possess the strong ability to simply and clearly communicate.

* Bachelor's Degree in related fields such as psychology, marketing, anthropology, statistics and an MBA preferred

* CPG experience a plus

* Minimum 3 years of experience

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