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VP, Account Planner

Employer
Patients & Purpose
Location
Chelsea and Clinton, New York
Closing date
Sep 25, 2021

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Position Type
Executive / President
Hours
Full Time
Organization Type
Business
Responsibilities

Identify and leverage market and customer insights into meaningful brand idea and strategies.
Work closely with account management and creative teams to become a valued strategic partner both internally and externally
Create a "workshop" style environment dialogue that inspires creative thinking among diverse groups of people
Lead teams in developing compelling, single-minded strategies and briefs that inspire great creative
Provide an agency perspective on market research planning, execution and translation.
Participate in New Business efforts-conducting market research, writing the creative brief, and presenting key insights to the prospective client.

Qualifications and Experience

Candidates should have 5-7 years of account planning experience or expertise in a relevant field, like cultural or medical anthropology, psychology, ethnography or qualitative research.
Desire and ability to apply their skills to the creative development process.
Consumer healthcare experience a plus

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