Consumer Insights Manager

Cameron Craig Group
South Boston, Massachusetts
Closing date
Oct 28, 2021

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Position Type
Research Scientist / Analyst
Organization Type
Our client has a culture that is authentic and built upon an inclusive environment. This highly visible opportunity is within Marketing, Sales, R&D with a strategic ‘seat at the table' where you can impact decision making.

The role:
  • Focus will be on innovation
  • Simplify complex methods and data
  • Emphasis on storytelling
  • Leverage leading edge research techniques
  • Enhance the knowledge of the consumer, identify category and consumer trends
  • Work with qualitative and quantitative research, as well as secondary and syndicated data sources
  • Lead projects with internal clients and external resources to design studies, manage execution, analyze data and drive insights to guide marketplace solutions

We are looking for someone who:
  • Is a problem Solver with analytical capability and creativity.
  • Understands the needs of the customer and consumer by using technology, data and insights.
  • Makes decisions that positively impact the current and future state of the business.
  • Works relentlessly to overachieve, anticipate obstacles, and creates plans to overcome them.
  • Sets stretch goals and plans to achieve them.
  • Is curious and knowledgeable on how consumers make decisions, especially for new products.
  • Keeps an eye on new trends and are willing to try something new.
  • Develops meaningful relationships and collaborates across departments.
  • Engages in healthy dialogue and makes decisions

Who you are:
  • Well versed in the Consumer Insights industry with what partners have to offer.
  • Able to synthesize data from disparate sources.
  • Have extensive knowledge in quantitative and qualitative techniques and new product development.
  • Possess the strong ability to simply and clearly communicate.
  • Bachelor's Degree in related fields such as psychology, marketing, anthropology, statistics and an MBA preferred
  • CPG experience a plus
  • Minimum 3 years of experience

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