Market Research Analyst

About the Team
The Customer Experience (Marketing) team works to showcase our brand through the lens of expertise and love. They work to provide a personalized experience for our consumers backed by best-in-class, data-driven marketing capabilities. The Customer Experience team focuses across 4 departments including, Marketing, Creative, Communications, and our Loyalty & CRM team. Everyone brings his or her own point of view to create a unique experience for the pets and pet parents.
About the Job
The Market Research Analyst will support the Research Lead with a focus on quantitative data analysis. The Market Research Analyst will participate in cross-functional research initiatives and support in delivering actionable insights to inform strategic direction. You are a professional who is passionate about identifying trends, data visualization, is a collaborative team player and has strong project management, analytical and writing skills.
As a Market Research Analyst, you will be responsible for:
- Supporting execution of quantitative surveys
- Survey programming, data management, data analysis and data visualization
- Analyzing and extracting key findings from primary data and create visually compelling reports
- Leveraging PetSmart's proprietary panel of Pet Owners to address relevant research needs
Keys to Success:
- Curious and Analytical mindset: Mining data with a strategic lens to identify meaningful data patterns
- Efficient Planning and Project Management: Right-sized scope and timeline for executing research surveys and delivering insights.
- Partnership: Collaborate with colleagues across PetSmart, including Buying, Marketing, Loyalty, Customer Experience and Operations.
- Clear Writing and Actionable Communication: Key to delivering insights that get traction and drive the business is to be an articulate storyteller.
Education and Qualifications:
- Bachelor's degree from four-year college or university required in relevant field (e.g., Marketing Research, Psychology, Anthropology, Statistics, Business)
- 2 to 5 years of experience in consumer insights and/or market research
- Demonstrated knowledge of quantitative research methodologies (qualitative a plus), survey design and programming
- Exceptional analytical and quantitative problem-solving skills
- Ability to synthesize data from multiple sources and tell story in visually engaging reports
- Ability to work collaboratively in a team environment
- Advanced proficiency in Microsoft Excel and PowerPoint
- Experience with SPSS and survey programming tools an asset
About the Culture
Our home office offers outstanding amenities in a fun and rewarding workplace including:
- Pet friendly environment, bring your pets to work!
- A work-life balance and family events such as movie nights, art events and holiday festivals
- "Top Dog" gym with equipment, fitness classes, massage therapists and personal trainers
- "Sit & Stay" Café serving fresh breakfast and lunch options
- Starbucks cart-productivity at its finest!
- "Lil' Paws" learning center and onsite daycare facility
- Volunteer events with PetSmart Charities
- Learn more about #Life A tPetSmart here: https://www.lifeatpetsmart.com/life-at-petsmart/
- Check out Associate stories and share in some celebrations at PetSmart: https://www.blog.lifeatpetsmart.com/
- Explore PetSmart Benefits here: https://benefits.petsmart.com/
This job summary is intended to describe the general nature and level of work associates/leaders assigned to this job perform. It is not intended to include all duties and responsibilities. You will be provided a copy of a job description for the actual position you are hired in to.
PetSmart is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national or ethnic origin, disabilty, as well as any other characteristic protected by federal, provincal or local law.
Applicants must be over the age of 18.
The employer will consider for employment qualified Applicants with Criminal Histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.