Remote Senior Marketing Researcher

Employer
VirtualVocations
Location
Little Tucson, Arizona
Posted
Jun 10, 2021
Closes
Jun 13, 2021
Ref
2136078571
Hours
Full Time
Organization Type
Business
A life insurance company has a current position open for a Remote Senior Marketing Researcher.

Candidates will be responsible for the following:
Independently planning and leading research end-to-end
Clearly communicating research insights and translate research findings into business impact
Working cross-functionally with diverse stakeholders including marketing, product management, data science, engineering, and leadership
Required Skills:

Masters or Ph.D. in Psychology, Behavioral Economics, Anthropology, Sociology, Human-Computer Interaction (HCI), Product Design, Human Factors, or similar
A minimum of 6+ years of quantitative research experience, including work experience in a Market Research or Consumer Insights role
Deep knowledge of and applied experience with marketing research methodology and when each method is appropriate to apply
Expertise in qualitative and quantitative methodologies, including experimental design/analysis, segmentation, concept testing, message development and testing
Strong analytical skills and the ability to independently run research studies end to end - from defining research questions and identifying appropriate methods to executing studies, and synthesizing findings